OAT Introduced to Top-Tier National Consumer Magazines

American Academy of Dental Sleep Medicine
Wednesday, October 15, 2014

As part of our ongoing public relations activities, AADSM President Dr. Kathleen Bennett and Board Member Dr. Thomas Schell traveled to New York City in early October to introduce oral appliance therapy to editors at the following top-tier publications:

        • Reader's Digest (5.5 million readers) 
        • Good Housekeeping (4.3 million readers)
        • Woman's Day (3.4 million readers)
        • SHAPE Magazine (1.6 million readers)
        • First For Women (1.2 million readers)
        • Marie Claire (969,000 readers)
        • Kiwi Magazine (250,000 readers)

During each 30-minute meeting, editors at these influential magazines learned about OAT effectiveness for the treatment of obstructive sleep apnea. We will leverage the awareness of these editors in the coming months to generate magazine articles that raise the profile of OAT. To learn more, check out the PR campaign progress report here: http://www.aadsm.org/progressreport.aspx.


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